Turn Trash into Fashion
- Veronica Spark
- Jun 3, 2024
- 1 min read
Updated: Nov 7, 2024

Do What You Can't
You can’t turn trash into eco-friendly fashion. But…
There is a growing amount of waste from non-biodegradable materials like plastic bags, bottles, and old tires, alongside the notorious levels of pollution created by the “fast fashion” industry.
So Yara and Rania decided to create an enterprise as a response to the growing environmental concerns and the desire to create sustainable fashion. They created Upfuse, an innovative social impact brand on a mission to uplift and fuse together different elements for a greater purpose.
They focused on creating unique fashion items, particularly bags and accessories, by upcycling waste materials. This approach not only reduces environmental waste but also results in stylish, one-of-a-kind products.
So, you can.
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